Since 19 June 2026, webshops and online service providers must offer consumers a simple online option to withdraw from a purchase or agreement. This new obligation follows from European legislation and applies to online agreements for which a statutory right of withdrawal exists.<\/p>\n
With the introduction of the withdrawal button, the European Union aims to make it easier for consumers to exercise their legal rights. Ending an agreement should be just as simple as entering into one.<\/p>\n
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Mandatory withdrawal button<\/strong><\/p>\n Webshops and online service providers must offer consumers a clearly visible function that allows them to withdraw from an agreement. This function must be easily accessible via the website, webshop or customer environment throughout the full withdrawal period.<\/p>\n Confirmation of receipt<\/strong><\/p>\n After submitting a withdrawal request, the consumer must receive confirmation that the request has been successfully processed.<\/p>\n Existing rules remain in force<\/strong><\/p>\n The new obligation does not change the current rules regarding the right of withdrawal. The statutory 14-day cooling-off period and existing exceptions remain in force.<\/p>\n <\/p>\n For many organisations, the new obligation means that existing webshop and return processes need to be reviewed. Although the change may seem limited at first glance, it can affect several parts of the operation.<\/p>\n This includes:<\/p>\n For organisations with automated order processing, it is important that withdrawals are correctly processed within existing procedures. Especially when orders are picked, packed and shipped quickly, efficient handling of cancellations can prevent unnecessary costs and additional work.<\/p>\n <\/p>\n Now that the regulation is in force, it is advisable to check whether your brand meets the new requirements.<\/p>\n Pay attention to:<\/p>\nWhat does this mean for your organisation?<\/h6>\n
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\n\u2022 Automatically processing withdrawal requests
\n\u2022 Customer communication and automatic confirmations
\n\u2022 Updating general terms and conditions and legal information
\n\u2022 Connections with order, inventory and fulfilment systems<\/li>\n<\/ul>\nWhat can you do now?<\/h6>\n