Sports Fulfilment


With Hexspoor we have found our partner for B2C and B2B fulfilment in the European Mainland.

Paul Rose – Operations Manager

Sports Fulfilment
for Zone3

Since its founding in 2006, British company Zone3 has grown to become Europe’s leading triathlon and swimming brand. The high-quality products have received numerous awards, positioning Zone3 as the highest-performing brand in the industry.

In 2020, Zone 3 sought a European fulfilment centre on the mainland to prepare for the UK’s departure from the European Union. Their goods, primarily sourced from China, Taiwan, Cambodia, Vietnam, and Thailand, are shipped across Europe. The proximity to a seaport, airport, and a fast gateway to Europe led them to choose The Netherlands. Their European operation comprised approximately 75% Business-to-Business (B2B) and 25% Business-to-consumer (B2C). In Hexspoor, they found a fulfilment centre with experience in both B2B and B2C fulfilment.

B2C and B2B Fulfilment

During an unusual period marked by the global spread of the COVID-19 virus and the approaching Brexit, relocating and implementing processes for both consumers (B2C) and bulk orders to large retailers in Europe (B2B) posed a challenge, all without personal contact and within a tight Brexit deadline. Particularly for the group of retailers, there were several additional customer-specific requirements that shipments had to meet. By linking systems effectively, we standardized these so-called ‘exceptions’ in our existing business processes. We also employed smart techniques to separate the order flows of B2B and B2C, while still keeping the stock in one location in a compressed form.

The approach of Hexspoor has not only resulted in significant savings but also in shorter throughput times. This has reduced the hassle with documents, and many faster transport options have become possible.